Day 1 · Music & Content
“Charli XCX × Dress to Impress brought 700,000 new users to Roblox in 14 days.”
Umoyae FreeSpirit
Former Brand Partnerships Manager · Dress to Impress
UGCon 2026 Recap: The First Creator-Led Gaming Conference
UGCon 2026 · The Recap
“For two days last week, a Topgolf in Las Vegas was the center of the user-generated content universe.”
Alexander Lee
GamesBeat
Future events, panel clips, full videos when ready. No spam.
The room
>50%
Of Attendees Were Top Creators
0
Sponsored Panels
I could hardly take a step through the venue without finding myself dragged into a conversation with an interesting creator.
Panel Highlights
Day 2 · Minecraft’s Creator(s)
“We’re maybe at 5% of Minecraft’s UGC potential right now.”
Mohamed Weheba
CEO · InPvP
Day 1 · Play by Play: Building a Franchise
“Roblox is a new Black List. The originality coming from Roblox right now is incredible.”
Aaron Margolin
Director of Consumer Goods · BlushCrunch
Day 2 · Novel Games
“We didn’t see players leave our games to go play Brainrot games. We just saw it as, okay, they’re bringing a ton of people to the platform.”
Alex Hicks
Chief Design Officer · Twin Atlas
Day 2 · Going In-House
“We can do these things in-house now. We don’t need to give a massive cut to an agency.”
Ben Grindrod
Head of Marketplace · Spark Universe
Day 1 · Games & Sports
“85% of users are more likely to watch NASCAR after experiencing NASCAR inside the game. 38% of the players claim that they are super fans.”
Harry Bienenstock
VP Growth · Voldex
What’s next
Yearly flagship. Smaller events in between.
Future events, panel clips, and full videos when ready.
No spam. Unsubscribe anytime.